<aside> 💫 Top Tip: if you’re only looking for your own company’s social media scheduling, do start with the likes of Canva. If you have multiple channel scheduling to manage and assets to create and manage, this is a great start. If you only work on LinkedIn, they offer their own native scheduling now, both on company and personal profiles. It’s not possible to edit (or in fact easily view) scheduled posts (yet…).

</aside>

Hootsuite

🤔 What is it? Allows businesses to manage, schedule, and analyse their social media content.

🖊️ Channels offered: Instagram, Facebook, Twitter (X), YouTube, LinkedIn, Pinterest, TikTok

👍 Fab because of easy scheduling across a variety of social channels, general ease of use, good metrics and analytics.

🔽 It’s not so great at Instagram tagging straight in the app when scheduling posts, lack of geotargeting when approving posts from the app.

💳 Pricing options:

Get 20% off when you skip free trial

Pricing here


Buffer

🤔 What is it? A tool designed to manage accounts in social networks, by providing the means for scheduling posts.

🖊️ Channels offered: Instagram, Facebook, Twitter (X), YouTube, LinkedIn, Pinterest, TikTok, Google Business Profile, Mastodon, Shopify

👍 Fab because it’s easy to set up, easy to use and offers a web page builder.